Pricing
Buy credits, then spend them on studies. A study is charged when you submit it and refunded in full if it refuses to run or fails. The first Quick read on a site you have verified is free.
For a first look at a page, or for an agent to run on every meaningful change. Your first one is free.
For finding out why a flow loses people, with numbers you can compare later.
When you suspect the phone experience is losing people. An example.
For a signup, checkout or form that has to work for everyone. Not a WCAG audit, and keyboard, switch, voice, motor and hearing needs are not emulated.
For an international audience or copy full of jargon. We never draw people who cannot read English at all: they would measure our choice of participants, not your site.
After you ship the change a study recommended. Same people, so the difference is your change and not who we drew.
For products where the free experience is most of what people see. Beta: the method is newer and the report says so.
One credit is one dollar. Buy a pack, spend it on any study; the larger pack adds 10%.
| Pack | You pay | You get |
|---|---|---|
| Top-up | $50 | $50 |
| Top-up | $300 | $300 |
| Top-up | $1,000 | $1,100 |
| Continuous, monthly | $499 / month | $600 each month |
Payment is handled by Stripe. We never see your card number.
$499 a month, credited $600 each month. For a team that runs a Fix check after each release and a Friction study when a flow changes. Cancel from your dashboard at any time; credits already added stay yours.
A study is charged at submission. If it refuses — say the audience you described cannot be found in the pool, or the test account we were given is not clean — or if it fails on our side, the full price goes back to your balance. A refusal is the product working: we would rather not run than give you a report we cannot stand behind, and you do not pay for that.
These come up often. We do not sell them, and here is why.
Participants can type into a chat window today, but judging whether the answers were any good is not built.
The Accessibility read emulates vision — zoom, blur, colour-vision deficiency — and gives screen-reader users only what the page announces. It does not emulate a screen reader's navigation (headings, landmarks, reading order), or any other assistive technology, and it is not a conformance audit. We do measure contrast, text size and tap targets on every page.
We tested simulated survey answers blind against a real survey, and simulated personas did worse than using no personas at all. So we report what participants did on your site, never what a market thinks.
So it can run on every change. It is priced for a coding agent to call it without asking anyone.
The alternative: a week of a researcher's time, or a research agency round. Not our compute cost.
Stripe sends a receipt for every payment. For anything else, write to the address on your invoice.